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Search Engine Optimization (SEO)
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SEO Specialists provide ongoing website optimization, helping you to expand your SEO strategy from keyword research to website optimization aligned with your business goals.
Organic search engine optimization and search engine rankings are driven by a Natural instincts of an SEO Expert who not only has the right strategy and knowledge of search engine algorithms, but also has a natural sense of how optimization is done organically.
Search engine optimization services, can be broadly classified into 2 broad categories; namely, On-page Optimization - (Which ensures that the search engine understands your website well) and Off-page Optimization - (Gaining the right signals / Vote from authority sources on the web), N-Systems Technologies takes care of both the aspects when it comes to optimizing your website to rank high on the search engines, and when we say high we aim Top 5 at least.
What we do additionally: Find Broken Links, Redirects & Site Crawl Tool, Image & Link Analyzer, On-Page Optimization Tool, Off-page Search Engine Optimization,
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Search Engine Markrting (SEM)
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Search Engine Marketing, or SEM, is one of the top ways you can increase your findability. You bid on specific keywords to target a geographical area and relevant topics. You pay only when a user clicks on your SEM ad, known as cost-per-click. You control the message and determine where your ads are seen. Your ad is seen only by prospects who are looking for what you have to offer. New customers find your business by seeing the paid results when they search your key terms
Whether it’s a single promotion or a long-term campaign, our experienced team will manage the complete campaign process, from initial concepts to implementation, monitoring and reporting. And it will ensure your strategy is aligned with your brand’s image and objectives.
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Social Media Marketing (SMM)
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When it comes to social media, consistency and expertise are what separate a cutting-edge program from a casual presence. When it comes to social media marketing, you not only need to understand your social audience, but also be equally proficient in handing social ads. We know the drill.
Using social media for marketing can enable small business looking to further their reach to more customers. Your customers are interacting with brands through social media, therefore, having a strong social media marketing plan and presence on the web is the key to tap into their interest. If implemented correctly, marketing with social media can bring remarkable success to your business.
Social media is a critical and volatile marketing element that every business must integrate into their Internet marketing strategy. Old rules no longer apply and a misstep could lead to the equivalent of a marketing disaster. Social networking for business is complex and requires specialized social marketing expertise to achieve favorable results.
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E-Mail Marketing
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E-mail marketing is an efficient, cost-effective way to market your business. With our permission-based e-mail marketing, your message will reach a welcoming, engaged audience. We’ll help you target to demographic, lifestyle or geographic criteria. Since Hearst Media Services is approved for mass e-mail servers, your message won’t be diverted as spam.
Our email marketing campaigns are structured to deliver relevant content to targeted, online, academic communities as part of a one-time effort or as part of a complete, strategic long-term campaign. They ensure that your message reaches the right audience with the right offer at the right time to deliver higher open rates and click-through rates for all of your digital distribution programs.
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PPC Advertising & Campaign Management
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Pay Per Click or PPC is an internet advertising campaign on websites, in which advertiser pays to the publisher/website owner, when the users click on specific banner or a link. PPC is an actual way of gaining traffic to generate ads.
Depending on the option you choose, it can send highly targeted, pre-qualified traffic from those who have already visited your website or Facebook account. In addition, it allows you to control and test brand messaging, while working within a set budget that can’t be exceeded. There is even some evidence that PPC advertising helps your organic traffic as well. How? People who regularly see your ads, begin to recognize your brand, increasing the likelihood they will click on your website in organic search results too.
Like rest of the digital marketing options, PPC advertisement is also done by using a set of keywords, which are suitable to your business and are highly competitive. For this, our team uses the latest tools and software to do an extensive keyword research. All the selected keywords will be sent to the client for approval hence everything goes as per the client requirement. We know that your business and services are very important for you, therefore Kayinfotech tries to design your experiences into the PPC campaign.
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Web/Google Analytics
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Web analytics is the process of measurement, collection, analysis and reporting of internet data for purposes of understanding and optimizing web usage. It is also a tool to analyze and improve effectiveness of the website.
A N-Systems Technologies analytics package provides detailed Key Performance Indicators (KPIs) to help you track the success of your digital distribution program. This includes KPIs such as product sales, traffic patterns, visitor trends, daily interactions on the site, and more.
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Content Marketing
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Seize your audience’s attention with blog posts, images, videos and shareable content that speaks to them. Content is the new force behind driving valuable consumer interaction, brand awareness and subsequent sales.
Between on-site content, blogs, videos and infographics, we’ve crafted over 15,000 pieces of content for our clients. Now see what we can do for you.